Following the exploration of the problem space, this stage focuses on planning how research will be conducted to better understand user behaviour.
The purpose of this research plan is to ensure that data collection is structured, relevant, and directly aligned with the goals of the project.
Rather than gathering information broadly, the focus is on understanding how users approach decision-making when designing their home, and where friction occurs within that process.
The primary objective of this research is to understand how users make decisions when designing and furnishing their living spaces.
This includes identifying:
These insights will inform both the structure of the product and the design of key features.